Archive - November 2000
Access Denied. Getting Behind the Physician’s Velvet Rope
Is it really that difficult for reps to see doctors?
New survey data reveals sales representatives aren’t exaggerating much when they say trying to get access to physicians these days is as difficult as trying to break into Fort Knox. But physicians, like Fort Knox, aren’t completely off-limits. They’ll make time for the right kind of representatives.
How do you become one of the select few reps doctors see?
Physicians want to see sales reps who help them meet one or more of their needs. These reps create value for the physician. Find out how to become one in Alliance Performance Systems’ latest article: “Access Denied. Getting Behind the Physician’s Velvet Rope.”
Strategic Alliances Podcast #002: Major Concerns For Pharma And Biotech, Part 1: Why Won’t Our Customers Listen?
If your firm can’t sell like it once did, don’t blame the customer. Sales and marketing expert Peter Pisarri, also VP of Client Development at APS, explains why some key sales tactics are to blame. Part 1 of a 3-part podcast focused on the major concerns of pharmaceutical and biotech companies.
The Strategic Alliances audio podcast, from Alliance Performance Systems, offers insight into strategies and tactics you can use to improve your company’s sales and marketing results. Each podcast also includes valuable commentary designed to inspire sales representatives, account managers, and other members of the sales team to think about a different way of selling – a way that truly puts the focus on the customer. Topics like business acumen, negotiation, customer needs, coaching, leadership, and more are discussed with subject matter experts and leading consultants. Alliance Performance Systems is a performance improvement consulting firm that has been successfully designing and implementing sales and marketing solutions for Fortune 500 firms since 1994.
Listen to Episode #002
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Strategic Alliances Podcast #001: Introducing the Strategic Alliances Podcast
The Strategic Alliances audio podcast, from Alliance Performance Systems, offers insight into strategies and tactics you can use to improve your company’s sales and marketing results. Each podcast also includes valuable commentary designed to inspire sales representatives, account managers, and other members of the sales team to think about a different way of selling – a way that truly puts the focus on the customer. Topics like business acumen, negotiation, customer needs, coaching, leadership, and more are discussed with subject matter experts and leading consultants. Alliance Performance Systems is a performance improvement consulting firm that has been successfully designing and implementing sales and marketing solutions for Fortune 500 firms since 1994.
Listen to Episode #001
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
